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SABAH MEDDINGS | INSIDE THE CITY

Keep an eye on this ambitious neighbour

The Sunday Times

Players of the video game Hello Neighbor have to investigate the mysterious guy next door, Mr Peterson, sneaking into his basement to uncover a dark secret.

The survival horror game, launched in 2017, has gained a cult following and such is its popularity that its developer, TinyBuild, was emboldened to go public this year, listing its shares at 169p on AIM in March to raise £154.4 million at a valuation of £340 million.

Since then, they have risen 49 per cent to 251p, giving TinyBuild a valuation of £509 million. Not bad for a business that made $37.6 million (£27.2 million) in sales last year.

The Seattle-based company is a small player in a booming industry expected to be worth $200 billion by 2023. Founded